310.936.6632 • cuellar_joel@yahoo.com • joelcuellar.artstation.com
•Extensive years of gaming industry art experience in shipping AAA titles
•Advance knowledge of high to low poly modeling, sculpting and UV layouts for game art and environments
• Proven ability to understand game design constraints and visual language to support gameplay
• Skilled in learning new proprietary tools and software quickly and efficiently
• Excellent eye for composition, creative world building and ability to work within optimization guidelines
• Successfully worked as Team Leader with artists, developers and producers
Unity Store - https://assetstore.unity.com/publishers/7095
TurboSquid Store - https://www.turbosquid.com/Search/Artists/Boney-Toes-Productions
PREY | PC, XBOX ONE, PS4
• Generated new and unique hero assets and environments by modifying existing game objects and textures
• Partnered with Level Architects to compose game environments with visually appealing set dressing
• Produced tileable, Physically Base Materials for key game assets placed throughout the game environments
• Developed and designed a single online source for experienced and novice Environment Artists, that incorporates game industry leading tutorials, education and career resources
• www.EnvironmentArtist2B.com
• Created successful 3d art business, focusing on architecture concepts & promotions
• Created designs and promotional content for public events
• Successfully developed online and offline marketing strategies for clientele
GUARDIANS OF MIDDLE EARTH | XBOX 360, PS3, PC
• Developed entire levels from concept to blockout to final polish
• Key member of development team creating custom terrains and 3d models, utilizing sculpting tools
• Created 3d models, textures, lighting and implemented particle effects for various maps
• Scoped game levels for on-time milestone delivery
PROJECT HYDRA: "UNANNOUNCED THIRD-PERSON GAME" | XBOX 360, PS3, PC
• Produced modular pieces with LODs and tileable materials
• Implemented optimization and collision fixes on sections of the game maps
• Excellent eye for prop and texture placement in the game maps
GOTHAM CITY IMPOSTORS | XBOX 360, PS3, PC
• Implemented 3d modeling, sculpting, re-topologizing and texturing new game assets
• Strategically placed props and particle effects on various sections of the game maps
• Created textures utilizing SSBump Generator, to generate more depth and realism to materials
• Collaborated with entire Art Team to construct levels, maintain art style and complete on-time milestones
LORD OF THE RINGS: WAR IN THE NORTH | XBOX 360, PS3, PC
• Artistically developed background vistas for various maps
• Quickly generated foliage for game levels using SpreedTree software
• Created props, textures and set dressing of various maps
• Applied organic modeling experience with a heavy focus on zBrush sculpting
PROJECT APOLLO "UNANNOUNCED OPEN WORLD GAME" | XBOX 360, PS3, PC
• Designed and built interactive, destructible props for many environments
• Created main “Hero” vehicle and utilized in-house tools to properly implement it into the game mechanics
• Modeled, textured and set dressing a variety of props and environments
• Improved legacy game assets with more detail, higher resolution textures, poly count and LODs
• Executed a photo shoot from city high rises to capture rooftop environments for visual reference and textures creation for our development team
FEAR 2: REBORN | XBOX 360, PS3, PC
• Served as primary Environment Artist on the team for full production cycle
• Composed immersive environments based on concepts and reference images provided by level designers
• Quickly and competently developed various assets for in-game animation and interactive destructible states
• Created efficient, high quality hero assets, while maintaining to poly count and game design constraints
FEAR 2: ARMORED FRONT and TOY SOLDIERS MAP PACK DLC | XBOX 360, PS3, PC
• Designed, 3d Modeled, UV mapped, textured, various props for multiplayer maps
• Collaborated with entire team to acquire visual content for various prop
• Designed and built interactive, destructible and static props for many environments
FEAR 2: PROJECT ORIGIN | XBOX 360, PS3, PC
• Collaborated with Character Art Team to implement my facial features for a main character in the game
• Designed, 3d Modeled, UV mapped, and created textures, props and key pick-up items
• Created high quality hero assets, while maintaining to poly count and game design constraints
• Optimized materials, 3d models, collision and physics
PROJECT ECHO “UNANNOUNCED FIRST-PERSON OPEN WORLD” GAME | XBOX 360, PS3, PC
• Prototyped, tested game layouts, props and game design concepts
• Successfully conceptualized environments and key game objects
• Designed, 3d Modeled, UV mapped, and created textures and various props
VIGILANTE 8 ARCADE | XBOX 360
• Created gray-scale tileable Diffuse, Normal and Specular Maps for prop
• 3d Modeled, UV mapped, created textures and props within tight memory capacity
• Applied knowledge of Vertex Paint Modifier to give color to tileable gray-scale texture maps
MONSTER SMASH | PC
• Team Leader of a team 7 amazing artists, creating the best visuals seen to date
• Developed innovative level design layouts, prop placement and game art, while pushing the visual capacity of Unreal Engine
MASK OF ETERNITY | PC
• Designed, 3d Modeled, UV mapped, and textured low poly game assets with consistent art style and quality